Advertising or Marketing a Mobile DJ Business

Mobile DJ info - Newsletter 21 - August 2010 - Marketing or Advertising Your Mobile DJ Service

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Do You Advertise or Market Your Business?

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Dictionary definitions:

'Advertising is a form of communication intended to persuade an audience (viewers, readers or listeners) to purchase or take some action upon products, ideals, or services.'

In other words... You pay to advertise your disco in print, on the internet or on radio and cross your fingers, hold your breath and wait for the phone to ring.

'Marketing is the process by which companies create customer interest in products or services. It generates the strategy that underlies sales techniques, business communication, and business development.'

In other words... You have a plan to promote and develop your disco company to potential clients which involves a combination of advertising, networking and promotion.

Confused?

This full article, along with many others, is now available in paperback for £11.99 +P&P from the AMPdj Goodie Store and in eBook format from Amazon for just £5.97

A free preview of the book is also available on-line here.

All profits from the sale of the book will be divided between four charities:

Guide Dogs, MS Society, Diabetes UK and Action on Hearing Loss


DJ Hank's Really Useful Guide for Your Mobile Disco Business



Till next time... enjoy your marketing journey and keep your eye on the road ahead!

Sandy & Paul
0333 577 2247(Calls charged at normal landline rate and included in applicable call/bundle packages)

 

The Alliance of Mobile & Party DJs - £10m PLI for £49 - why pay more for less?

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